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Marketing Insight Hub

Get the latest updates on B2B Data-driven marketing. Check out our contents and learn how you can fuel your growth.
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How to create a sales campaign with Margo

Discover how to build data‑driven sales campaigns with Margo and identify the prospects that truly matter thanks to integrated tools, updated data, and advanced analytics.
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From Data to decisions: how official sources supercharge AI

Boost your AI with official, trusted data. Margo helps you integrate verified B2B data into your systems for accurate insights, streamlined processes, and smarter decisions. Try it for free or contact us to learn more.
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How to do a market analysis with Margo

Discover how Margo’s Marketing Intelligence Platform can simplify your market analysis by providing you with real-time data, advanced filters and a semantic search function.
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How is the IT sector growing in the DACH market? An in-depth analysis with Margo

Read Margo’s analysis to find out how IT is transforming business strategies and discover how many companies in the DACH region are embracing this change.
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Case study: the Startup ecosystem in Austria

Discover how Austria’s startup ecosystem is evolving with insights from the Margo Marketing Intelligence Platform.
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Why being listed in the Trade Register matters when starting a business

Explore in this article the legal and economic aspects of starting a business, including the importance of VAT numbers and trade registers in the EU.
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Case study: AI technologies adopted in Austrian companies

Discover how Austrian companies are adopting Artificial Intelligence with insights from the Margo Marketing Intelligence Platform.
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Marketing intelligence: what it is and how to use it in your business

Using Marketing Intelligence Platforms (MIPs) to drive data-driven decision making is becoming a key competitive advantage for your business. Discover why in this article.
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What is a VAT Identification Number?

Why is this unique code so important in the business environment? Let's look at how it works and what it means.